Public Relations

By: Bernays, Edward (editor)

Price: $650.00

Quantity: 1 available

Book Condition: Fair


B000WGADDG First edition of this public relations classic. 374 pages. Suggested reading list. Index. Bernays "presents his conception of public relations, a profession he helped to found: its importance to individuals, organizations, governments. His ideas, backed by years of successful practice, offer a sound basis for public relations." - from dust jacket (not included with this copy). Author, a nephew of Sigmund Freud, conducted many influential large-scale public relations exercises on the American public and has come to be known as the "Father of Spin." His techniques remain very much at work in today's news. Above-average wear. Front hinge open where front free endpaper removed. Remnants of dust jacket flaps affixed inside each board. Light tanning to endpapers and contents. A worthy reading copy. Bibliographic references: Larson 11, Cole p.28.

Title: Public Relations

Author Name: Bernays, Edward (editor)

Categories: Text, Conspiracy, News Media,

Edition: First Edition

Publisher: USA, University of Oklahoma Press: 1952

ISBN Number: B000WGADDG

Binding: Hardcover

Book Condition: Fair

Seller ID: 614H0336

Keywords: Public Relations Media Manipulation Spin Control Spinmeisters,