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1 Bernays, Edward L. (Signed) Biography of an Idea: Memoirs of Public Relations Counsel Edward L. Bernays
New York Simon and Schuster 1965 First Printing Hardcover Good Good 
Signed and inscribed by author upon front free endpaper. 849 pages including index and black and white photographic plates. "... Author is the pioneer who did more than anyone else to establish the principles, practices and ethics of public relations... Mr. Bernays describes the many national movements, social beliefs, trends, fashions and fads that have resulted from his carefully planned public relations activities. He reveals the secrets, the techniques, the causes and consequences of his glamorous, crucial, yet little understood profession... A fascinating inside account of the men, the events and the ideas that have been at the center of America's history in the twentieth century." - from dust jacket. Light wear to book. Binding sound. Few drops of soiling to fore-edge. Infrequent underlining and marginal lines. Average wear and soiling to price-clipped dust jacket now preserved in archival-grade Brodart. A magnificent addition to any public relations collection. 
Price: 2500.00 USD
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2 Bernays, Edward L. (Signed) Public Relations
Norman, OK, U.S.A. University of Oklahoma Press 1980 Reprint Paperback Fair 
Signed and inscribed by author upon half-title page. 374 pages. Index. List of selected readings. Bernays "...presents here his conception of public relations, a profession he helped to found; its importance to individuals, organizations, and governments. His ideas, backed by years of successful practice, offer a sound basis for the profession." - from front cover. Some page corners were folded. Considerable markings to contents. Highlighting on one page. Somewhat above-average wear. Lower corner of front cover clipped. Sunning to spine. Binding intact. New York Times clipping of author's wife's obituary laid in. 
Price: 1995.00 USD
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